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Funky, Fun & Fabulous baby essentials
by sisters Jessica and Rachael

Baby JaR started when sisters Jessica and Rachael teamed up to design something unique for their newborn niece. Their desire was to create stylish yet functional items that they would use themselves. They focused on details: unique trims, bold color combinations, and relaxed, comfy materials. The resulting products were a hit, and soon friends and family started asking for more. After months of designing and sewing in Jessica’s living room, the sisters decided to expand their product line and make their FUNKY, FUN & FABULOUS baby essentials available to everyone!

Jessica’s 10 year career in advertising, marketing and event production for J. Walter Thompson, Merv Griffin Productions and Yahoo! gave her expansive production knowledge and a keen eye for serious detail! Knowing what people want, what works and how to make it happen PERFECTLY is paramount to everything Jessica creates.

Rachael has always been a style maven and parlayed her love of fashion as an Apparel Design Major at the University of Wisconsin, Madison. She continued her studies abroad in London and finished with an Associates Degree at The Fashion Institute of Technology in New York. Rachael has worked with several top fashion corporations including Tommy Hilfiger, Lulu Guinness, Laundry's Shelley Segal, and Isaac Mizrahi.